Tag: Interior Design Challenges Professional Identity in Design Design Business Strategy Interior Design Reputation Design Industry Trends Architect vs Interior Designer Professional Interior Designer Desi

Social Identity Theory (SIT) examines how individuals form their identity within social groups, impacting self-worth and behavior. This theory, developed by Tajfel and Turner, is relevant for understanding professional identity, including in interior design. Applying SIT to interior design can shed light on negative stereotypes and help elevate the profession’s status.